In this article, we’ll give you tips on composing and publishing blog posts in COYO. The following topics await you:
Specify authors and permissions
Once you have added a blog app to your page or community, first specify who should be able to publish a blog post.
Ideally, consider beforehand which users (or user groups) should be able to work in what role on your page/in your community and how many permissions they should have.
Often, several users create blog articles or work together on a page/in a community. To prevent an article from being posted directly by someone, the app settings must be edited and the permission limited to the administrators of the page/community. In the screenshot, you can find these settings in the area "Authors" and "Permission".
Once the blog app settings are configured in this way, only administrators can write and publish blog articles and no one else can see draft posts.
The blog app is generally used for news or minutes. For greater visibility in COYO, we recommend this setting for blog posts: "All articles are automatically shared on the timeline". In the screenshot, you can find these settings in the area "Share".
Compose and configure texts
The blog app offers an extensive rich text editor. This allows you to structure and configure your texts however you like. It is thus possible, for instance, to easily add pictures or videos, or include bullet points and tables.
In addition, you have the option of switching to advanced mode and adding widgets
to structure the content. Please make sure that the article remains clear
. This increases your chance of attracting more readers.
Mandatory fields in a blog post
A blog post can only be saved or published once the article has been given a title or teaser text. COYO shows you which elements are missing with a yellow symbol in the form of a triangle with an exclamation mark.
What is the teaser for?
The teaser text and the main teaser picture are used to generate interest and inform users at a glance what the post is about. In short: It is an intro to the detailed article. The teaser text and picture are also visible when an article is shared.
What are the pictures for?
The various picture options are generally intended to better illustrate the article. The main teaser picture appears in the blog article itself (next to the teaser text). The widget teaser picture is used to display the article in widgets (e.g. the individual blog article widget). The same picture should be uploaded for both picture options.
Control publication time
Using the last tab "Publish", you can control the time when your post should be published. The status is particularly important here:
Draft: Drafts do not have a publication date and are only visible to the users who are permitted to publish the posts in the app.
Published: If this status is selected, you will publish the article immediately and notify all subscribers to the page/members of the community.
Publish on: Here you can specify a certain time at which the article should be published (e.g. on September 5, 2019 at 09:00 a.m.).
Especially for longer articles, we recommend assigning the title and teaser and then saving the post as a draft. By doing this, you ensure that you have saved your text and can proofread it later, without the article being published straight away.
Why does the date of a blog article not change after publication if the article is changed?
The date of a blog article always reflects the article’s publication date. This means that, if you make customizations to the text after publication, this is only reflected in the date if you also customize the option "Status"/"Publish on" and thus the publication date of the article. The reason for this is that only small changes usually need to be made to the text after an article is published (spelling errors, etc.). If you need to make major changes to an article, it is then recommended to customize the publication date so that users can see the change more prominently (e.g. in a blog article widget).
Post in the name of the page/community
News is usually published by Internal Communication, Corporate Communications, or Marketing. Several authors are usually involved in this case. COYO offers you the opportunity to act in the name of a page or community. This has the advantage that the authors publish this news in an official setting and not as a personal opinion under their own name.
A permission just needs to be assigned for this in the Administration area. The article can then be disseminated accordingly. Using the last tab "Publish", you can control the author and how the post should be published. In our example, we are publishing the blog article as the page "COYO News".